BYOMailer vs ActiveCampaign

$1,599/mo at 100K contacts. And that's the annual rate.

ActiveCampaign shows the annual-billing price by default. Switch to monthly and it's 25% more. We're comparing against their best price here, and BYOMailer still costs a fraction.

How many contacts do you have?

25,000

5K200K

ActiveCampaign Pro

per month

ESP

$629

$7,548/yr

BYOMailer Founder

$49 plan + $10 SES

You

$59

$708/yr

You save

$570/mo

That's $6,840/yr back in your pocket. (91% less)

Why switch from ActiveCampaign?

What you see is what you pay

ActiveCampaign shows annual prices by default. Monthly billing is 25% more. At 100K contacts, that's the difference between $1,599 and $2,000+. BYOMailer's pricing is the same either way.

Your sender reputation is yours

ActiveCampaign uses shared IPs for all senders. One bad actor tanks everyone's deliverability. With your own SES account, your reputation is entirely yours.

No send ceiling

ActiveCampaign caps you at 10-15x your contact count per month. When you're running multiple campaigns a week at scale, that ceiling gets real. SES has no monthly limit.

You own the infrastructure

Your SES account, your domain, your sending history stay with you no matter what. If you outgrow BYOMailer, your entire email infrastructure comes with you.

Feature by feature

FeatureActiveCampaignBYOMailer
Pricing
Pricing basisPer contactsFlat plan fee + SES usage
Charges for unsubscribedNoNo. SES charges per email sent.
Monthly send limits10-15x contacts/moUnlimited (SES rate limit only)
OveragesAuto-chargeNone. SES is pay-as-you-go.
Cost at 50K contacts$969/mo (annual)$119/mo ($99 Growth + $20 SES)
Cost at 100K contacts$1,599/mo (annual)$139/mo ($99 Growth + $40 SES)
Features
Lists5 (Starter) / UnlimitedUnlimited on all plans
Email editorDrag-and-drop builderRich text editor + HTML
A/B testingAll plans (subject only)Subject + body variants
Email sequences5 actions (Starter) / UnlimitedUnlimited on all plans
Native integrations1,000+REST API + Zapier (planned)
Deliverability
IP typeShared with other sendersYour own via SES
DKIM / SPF / DMARCManaged by platformFull control, your domain
Custom sending domainAll plansAll plans (required)
Team
Users / seats1 / 1 / 3 / 51 / Unlimited / Unlimited
REST APIAll plansAll plans

BYOMailer connects to your own Amazon SES account. You get SES deliverability and pricing with a proper marketing UI on top.

Things ActiveCampaign doesn't put in the headline

Prices shown are ANNUAL billing. Monthly billing is 20-25% higher.

Starter plan caps at 5 actions per automation

10x contact email send limit on all plans

CRM and sales features require the Plus plan ($49+/mo)

The full breakdown, tier by tier

ContactsActiveCampaignBYOMailerYou Save
1,000$79$49.40 $29.60
2,500$149$50 $99
5,000$205$51 $154
10,000$375$53 $322
15,000$375$55 $320
20,000$375$57 $318
25,000$629$59 $570
50,000$969$69 $900
75,000$969$79 $890
100,000$1,599$89 $1,510
150,000$1,599$109 $1,490
200,000$2,135$129 $2,006
250,000$2,135$149 $1,986

BYOMailer cost = flat plan fee + Amazon SES at $0.10/1,000 emails, assuming 4 emails per contact per month. ActiveCampaign prices shown are annual billing. Monthly is 20-25% more.

Same emails. Same inbox. Way less money.

BYOMailer connects to your own Amazon SES account. You keep full control of your deliverability and stop paying the ESP tax.

Create your account

Free to try. Send your first 25,000 emails before you subscribe.

Who should switch to BYOMailer

You should think about switching from ActiveCampaign to BYOMailer if you mainly need email marketing (newsletters, sequences, and lifecycle automations) and you already have a CRM or don't need one. BYOMailer is a fit when you want lower email cost through your own AWS SES, plus migration help, rather than a broad marketing and sales platform.

ActiveCampaign is best when...

  • You need CRM and sales pipeline features
  • You need advanced sales automation
  • You want a broad all-in-one marketing/sales platform

BYOMailer is better when...

  • You mainly need email marketing, newsletters, sequences, and lifecycle automations
  • You already have a CRM or do not need one
  • You want lower email cost through SES
  • You want migration help to a simpler email stack

Who should not switch

Don't switch to BYOMailer if you need CRM and sales pipeline features, advanced sales automation, or a broad all-in-one marketing and sales platform. ActiveCampaign is genuinely the better tool there, and BYOMailer isn't a CRM replacement.

Migration from ActiveCampaign

Moving from ActiveCampaign to BYOMailer usually means exporting your contacts, preserving tags and lists where possible, recreating your core templates, rebuilding your most important automations as sequences, and connecting your AWS SES account. We help you make the move on every plan, not just the pricey ones.

Item Migrated? Notes
Contacts YesCSV import or structured import
Tags/lists YesPreserved when export data allows it
Custom fields YesMapped during import
Templates YesCore templates recreated depending on plan
Sequences YesRebuilt in BYOMailer depending on plan
Automations YesRebuilt in BYOMailer depending on plan
Historical campaign data Usually noKeep old account/export for historical reference
Sending reputation New / owned via SESYou control sender reputation through your SES/domain setup

We help you make the move on every plan, not just the pricey ones.

Frequently asked questions

Is BYOMailer a full ActiveCampaign replacement?

No, and we won't pretend otherwise. BYOMailer is email marketing and automation on top of SES, not an all-in-one marketing and sales platform. It replaces the email side of ActiveCampaign, but not its CRM and sales features.

Does BYOMailer include a CRM?

No. BYOMailer doesn't include a CRM or sales pipeline. It's built for email marketing: newsletters, sequences, and lifecycle automations. If you need a CRM, keep one alongside it or stay on ActiveCampaign.

Can BYOMailer replace ActiveCampaign email automations?

For the core use cases, yes. BYOMailer has sequences and automations for onboarding, lifecycle, and reactivation. You'll rebuild your most important ActiveCampaign automations as sequences during migration.

Can I migrate ActiveCampaign contacts and tags?

Yes. You export your contacts and import them into BYOMailer, with tags and lists preserved where the export includes them and custom fields mapped during import. We help you make the move on every plan, not just the pricey ones.

Why choose BYOMailer if I don't need CRM features?

If you only use ActiveCampaign for email, you're paying for a CRM and sales suite you don't need. BYOMailer gives you the email marketing layer on your own AWS SES with flat pricing, so cost tracks sending volume rather than contact count.

Keep exploring

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Create your account

Free to try. Send your first 25,000 emails before you subscribe.