BYOMailer vs Sendy
Sendy is affordable because you do the hard part. BYOMailer connects to the same Amazon SES and does it for you.
Sendy hands you a VPS to babysit. We hand you a login. Same SES, none of the 2 a.m. pages.
Stop pasting markup from a third-party builder. Open BYOMailer, type, hit send.
Time delays are not automation, they're a calendar. Branch on opens, clicks, and tags. That's how it's supposed to work.
When something breaks at midnight, you don't want a forum post from 2014. You want a reply.
The $69 buys the software. The VPS, the SSL, the patches, and your weekend are extra.
Every major version is another $29. The "one-time" fee has a sequel.
No drag-and-drop editor. Campaigns ship as raw HTML.
No visual automations. Just time-delay autoresponders pretending to be one.
Support is email-only, and replies arrive on their own schedule.
PHP, MySQL, cron. When something breaks, the on-call engineer is you.
One admin seat. No teams, no roles, no audit trail.
Same SES underneath. Same per-email cost. Everything above the pipe is the difference.
ssh keys. crontabs. inline styles. If that's your idea of a Tuesday, Sendy at $69 is hard to beat.
Rather build your product? Skip the VPS. Sendy is DIY at SES prices. BYOMailer is done-for-you at SES prices. You bring the SES account. We bring everything else.
Sendy is hard to beat if you only care about the lowest possible software cost. But the $69 license is not the full cost. You still manage hosting, SSL, cron, updates, backups, PHP/MySQL issues, deliverability wiring, and any custom workflow your business needs. BYOMailer keeps the same SES sending economics but removes the self-hosting burden.
Switch from Sendy to BYOMailer if you love the SES sending economics but you're done owning a server, a PHP/MySQL stack, cron, SSL, and endless version upgrades. That time is better spent on your product. You keep the SES cost advantage, we take the self-hosting off your plate, and we help you move over on every plan.
Stay on Sendy if the lowest possible software cost is the only thing that matters and you genuinely enjoy running your own server stack (some people do, and that's great). That $69 license is hard to beat when managing hosting, SSL, cron, and updates doesn't feel like a chore to you.
Moving from Sendy to BYOMailer usually means exporting your lists and subscribers, recreating your core templates, rebuilding autoresponders as real sequences, and connecting the same AWS SES account you already send through. We help you make the move on every plan, not just the pricey ones.
We help you make the move on every plan, not just the pricey ones.
On the software line item, no. Sendy is a one-time $69 license. But that price leaves out hosting, SSL, cron, backups, updates, and your time. Once you add server costs and maintenance, BYOMailer's flat monthly fee is often cheaper in total, and the sending cost is identical because both run on your own AWS SES.
Because the "one-time" fee is not the full cost. You still run and patch a server, renew SSL, fix PHP/MySQL issues, and pay $29 per major Sendy version. BYOMailer folds hosting, updates, maintenance, support, and migration help into one flat fee so you can spend the time on your product.
Yes. Both send through your own Amazon SES account, so you get the same low per-email cost and the same sender reputation ownership. BYOMailer is the hosted marketing layer on top of SES.
Yes, and we help you do it on every plan. You export your Sendy lists and subscribers, we help you import them into BYOMailer, recreate your core templates, and rebuild those autoresponders as proper sequences.
Nope. BYOMailer is fully hosted. You connect your AWS SES account and verify your sending domain, and that's it. No server, no PHP stack, no cron to babysit.
For most SaaS founders, yes. You keep the SES cost advantage but get hosted software, visual automations, sequences, analytics, team access, support, and a hand with the move, all without running a server. If you specifically want to self-host and you enjoy managing infrastructure, Sendy is still a genuinely great fit.
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